Shopify have launched a new app called ‘Shop’ – and with it potentially an entire new business – that they intend to compete directly with Amazon.
From early signs, the company appears to believe this new business could be bigger than ‘Shopify’ itself, and may be the next stage in a total rebrand of the company from ‘Shopify’ to simply ‘Shop’.
The app that allows you to buy directly from any brand through the app that signs up that has a shopify store.
That is over 500,000 stores. Currently amazon has over 2.5 million sellers. Off to a good start!
Shopify’s ‘Chief Product Officer’ Craig Miller calling it ‘one of Shopify’s most significant products ever
Shopify will no doubt be hoping the app takes space on users’ home screens, taking some of the attention they use currently to shop at Amazon, Ebay, alibaba, etc.
Currently Amazon's biggest competitors are Alibaba, Google, Walmart, JD,...